Veronica Ambrosetti x aka YASHU , was born in Italy and has been working in the Fashion industry for more than 15 years, in Europe and in Asia, focusing on Product Research & Development in Fashion and Design. She is an experienced manager in the creative sector with project management and business expertise.

Veronica gained her first 15 years of experience working internationally for Giorgio Armani (Hong Kong), Hugo Boss (Switzerland), Karl Lagerfeld (The Netherlands), Albino D’Amato (Italy), Francescatrezzi (Italy), Liebeskind ( Germany ).

In recent years, her primary focus has shifted towards sustainability, encompassing not only the fashion industry but also various other sectors.

Veronica is a Certified B Leader, supporting businesses in acquiring the B Corporation certification. Her international experience translates into the understanding of culturally different approaches to business, as well as cross-sector synergies.

Veronica actively supports global sustainability initiatives alongside her consultancy work: Bites of Transfoodmation, the social project Progetto Rughe , Khushi Charitable Society , Lost e Found and Tertulia Community .

She is also Co-founder of La Happy Care , a Benefit Innovative Startup with the focus of bringing well-being to people with dementia.

In 2023 she also founded Yashu Meditation, that offer well-being services to people and companies.